California Privacy Policy
Last Revised: December 14, 2021
This Privacy Policy for California Residents (“California Privacy Policy”) supplements the information contained in Pita Pit Inc.’s primary privacy policy. Pita Pit Inc. (“we,” “us,” or “our”) has adopted this California Privacy Policy in accordance with the notice requirements under the California Consumer Privacy Act of 2018, as amended (“CCPA”), and any terms defined in the CCPA have the same meaning when used in this California Privacy Policy.
Definitions Specific to this Policy
The CCPA includes definitions for terms specific to this California Privacy Policy that do not apply to Pita Pit Inc.’s privacy policy, including the following terms:
“Personal Information” means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular [California]consumer or household. Personal Information does not include publicly available information obtained from government records; de-identified or aggregated consumer information that cannot be reconstructed to identify you; any information covered under the Gramm-Leach-Bliley Act or the California Financial Information Privacy Act, activities covered by the Fair Credit Reporting Act, or protected health information as defined under the Health Insurance Portability and Accountability Act.
“Sale” or “sell” means selling, renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating orally, in writing, or by electronic or other means, a consumer’s personal information by the business to another business or a third party for monetary or other valuable consideration.
“Service Provider” means a sole proprietorship, partnership, limited liability company, corporation, association, or other legal entity that is organized or operated for the profit or financial benefit of its shareholders or other owners, that processes information on behalf of a business and to which the business discloses a consumer’s Personal Information for a business purpose pursuant to a written contract.
“Third Party” means a person or entity who is not a business that collects Personal Information from consumers, as defined in the CCPA, and to whom the business discloses a consumer’s Personal Information for a business purpose pursuant to a written contract.
The Personal Information We Collect [and Disclose]
The chart below shows the categories of Personal Information we may collect; examples of the type of Personal Information in each category; all types of sources from which each category of Personal Information is collected; the business purpose(s) for which that category of Personal Information is collected; and all types of third parties with whom that category of Personal Information is shared. As this chart shows, we disclose certain Personal Information to third parties for a business purpose. We do not sell your personal information, including personal information of minors under 16 years old. This information covers the past 12 months.
- Consumers
- Online ordering service provider (when you order online)
- Loyalty program service provider (when you sign up for our loyalty program)
- Promotional Email service provider (when you sign up to receive promotional emails)
- Fulfillment of catering and delivery orders
- Providing you with push notifications,
- Administration of our loyalty program
- Providing you with promotional emails you sign up for
- Gaining a better understanding of the types of devices and traffic sources that direct consumers to our website
- The information is not sold. Though it is disclosed to us and our franchisees by our service providers that deliver the services you sign up for. These service providers are our:
- Online ordering service provider (when you order online)
- Loyalty program service provider (when you sign up for our loyalty program)
- Promotional Email service provider(when you sign up to receive promotional emails)
- Consumers
- Online Ordering service provider (when you order online)
- Loyalty program service provider (when you sign up for our loyalty program and redeem points)
- Fulfillment of catering and delivery orders
- Providing Refunds
- Gaining a better understanding of buying behavior and preferences so we can provide more meaningful customer offers through marketing
- This information is disclosed to us and our franchisees by our vendor partners that provide the services you sign up for. These service providers are our:
- Online ordering service provider (when you order online)
- Loyalty program service provider (when you sign up for our loyalty program)
- Consumers
- Online ordering service provider (when you order online)
- Loyalty program service provider (when you sign up for our loyalty program and redeem points)
- Promotional Email service provider(when you sign up to receive promotional emails)
- Fulfillment of catering and delivery orders
- To allow us to provide specific offers that are available at the restaurant nearest to you
- This information is disclosed to us and our franchisees by our service providers that deliver the services you sign up for. These service providers are our:
- Online ordering service provider (when you order online)
- Loyalty program service provider (when you sign up for our loyalty program)
- Promotional Email service provider (when you sign up to receive promotional emails)
We will not collect a category of Personal Information not listed above, or use any Personal Information collected in any of the above categories for a business purpose not listed above, without first providing you with notice.
You have the right to request certain information regarding the Personal Information we have collected about you in the preceding 12 months. You may make such a request up to twice in a 12-month span. Please note that there are circumstances in which we may not be able to comply with your request pursuant to the CCPA, including when we cannot verify your request and/or when there is a conflict with our own obligations to comply with other legal or regulatory requirements. We will notify you following submission of your request if this is the case.
- If you would like to request (1) the categories of Personal Information collected about you; (2) the categories of sources providing that Personal Information; (3) the categories of third parties with whom we have shared that Personal Information; and (4) the business purpose for collecting that Personal Information, click or call 866-467-8688 (Code 726). The link will take you to an interactive webform that you can complete and submit to make a request for information that we will then verify; if you use the telephone number, you will be guided through a process that will allow you to submit a verifiable request.
- If you would like to request the specific pieces of Personal Information we collected about you, click or call 866-467-8688 (Code 726). The link will take you to an interactive webform that you can complete and submit to make a request for information that we will then verify; if you use the telephone number, you will be guided through a process that will allow you to submit a verifiable request
- If you would like to request (1) the categories of Personal Information collected about you; (2) the categories of Personal Information sold; (3) the categories of third parties to whom the information was sold; and (4) the categories of Personal Information that were disclosed for a business purpose, click or call (866) 467-8688 (code 726). The link will take you to an interactive web form that you can complete and submit to make a request for information that we will then verify; if you use the telephone number, you will be guided through a process that will allow you to submit a verifiable request.
Verification Process
If you request the categories of Personal Information we have collected about you in the past 12 months,including the categories of sources of this data, the purpose behind the collection, the categories of third parties which we have sold or disclosed this data, and the purpose for these sales or disclosures, the verification process is as follows:
- If you have a loyalty app account, we will ask you to verify your request through the app after you submit the request through an interactive webpage.
- If you do not have a loyalty app account, are unable to access your account, or you choose to submit your request through the toll free number, we will ask you to provide your email address, name, phone number, and city and state of the Pita Pit restaurant you most frequently visit. We will then attempt to match two of those data points with information we already have on file.
- If we cannot verify your request, under California law, the scope of your request may be altered, or the request may be denied entirely.
If you request the specific pieces of Personal Information we have collected about you in the past 12 months, the verification process is as follows:
- If you have a loyalty app account, we will ask you to verify your request through the app after you submit the request through an interactive webpage.
- If you do not have a loyalty app account, are unable to access your account, or you choose to submit your request through the toll free number, we will ask you to provide your email address, name, phone number, and city and state of the Pita Pit restaurant you most frequently visit. We will then attempt to match two of three data points with information we already have on file.
- If you do not verify your request through an existing loyalty app account, you will also be required to sign a declaration attesting that you are the person whose information is the subject of the request.
- If we cannot verify your request, under California law, the scope of your request may be altered, or the request may be denied entirely.
If you request that your personal information not be sold, verification is not required under California law, but we will still ask you to follow these steps so we can safely identify your specific information that is the subject of your request, reasonably protect against fraud, and so we can follow up with you after your request has been processed:
- If you have a loyalty app account, we will ask you to verify your request through the app after you submit the request through an interactive webpage.
- If you do not have a loyalty app account, are unable to access your account, or you choose to submit your request through the toll free number, we will ask you to provide your email address, name, phone number, and city and state of the Pita Pit restaurant you most frequently visit. We will then attempt to match two of those data points with information we already have on file.
- If we cannot verify your request, under California law, the scope of your request may be altered, or the request may be denied entirely.
If you request the deletion of your personal information, the verification process is as follows:
- If you have a loyalty app account, we will ask you to verify your request through the app after you submit the request through an interactive webpage.
- If you do not have a loyalty app account, are unable to access your account, or you choose to submit your request through the toll free number, we will ask you to provide your email address, name, phone number, and city and state of the Pita Pit restaurant you most frequently visit. We will then attempt to match two or three data points with information we already have on file.
- After you submit your request, we will contact you through your email address either tied to your loyalty account or that you submitted through the webpage or toll free number. To finalize your request to delete your information, you must respond to that communication and confirm you want your information deleted as specified in this request form. If you do not respond to our message, we are not permitted to delete your information under California law.
- If we cannot verify your request, under California law, the scope of your request may be altered, or the request may be denied entirely.
Non-Discrimination and Financial Incentives
We will not discriminate against you if you exercise any of the rights provided by the CCPA set forth in this California Privacy Policy. Please note that a legitimate denial of a request for information, deletion, or to opt-out is not discriminatory, nor is charging a fee for excessive or repetitive consumer requests as permitted by the CCPA.
We provide financial incentives to consumers who allow us to retain and disclose their Personal Information, including the following categories:unique identifier, purchase history, geolocation data, and protected class information. These incentives may include payments to consumers (e.g., free food), and a lower price for goods or services (e.g., discounts). The incentives we provide are as follows:
- Spend based incentives, where you earn credit based upon spend levels
- Discounts and free products offered for frequent visitors
- Periodic promotional discounts and offers
- The following categories of personal information implicated are as follows: unique identifiers, purchase history, geolocation data, and protected class information (i.e., your gender IF you choose to provide that information).
- You may withdraw from the incentive at any time. If you have previously opted-into the incentive below and wish to opt-out, click, or deactivate your account by uninstalling the loyalty app. You can use the standard uninstall processes available through your mobile device or through the mobile application marketplace or network.
Our loyalty program provides participating consumers with a five-dollar credit for every ninety dollars spent. The program also provides a yearly free birthday pita (an estimated ten-dollar value per year), to each participating loyalty program participant. You can sign up for our loyalty program by downloading the app, which is accessible through our website, the Apple App Store, or Google Play. You may withdraw from the loyalty program at any time by simply no longer using the app or by requesting that we delete your information.
The financial incentive provided by our loyalty program is permissible under the CCPA because the information you are allowing us to keep is valuable to us. We estimate the value at five dollars for every ninety dollars you spend, as well as the ten dollar value of the annual free birthday pita.
Deletion of Your Personal Information
You have the right to request that we delete certain Personal Information that we have collected. Please note that there are circumstances in which we may not be able to comply with your request pursuant to the CCPA, including when we cannot verify your request and/or when there is a conflict with our own obligations to comply with other legal or regulatory requirements. We will notify you following submission of your request if this is the case.
- If you would like to request that we delete your Personal Information pursuant to the requirements of the CCPA, click or call 866-467-8688 (Code 726). The link will take you to an interactive webform that you can complete and submit to make a request for deletion that we will then verify; if you use the telephone number, you will be guided through a process that will allow you to submit a verifiable request.
Authorized Agents
You may designate an authorized agent to exercise your rights under the CCPA on your behalf.
Pursuant to the CCPA:
- Only a business entity or natural person registered with the California Secretary of State may act as an authorized agent.
- You must provide the authorized agent written permission to exercise your rights under the CCPA on your behalf.
- We may deny a request from an authorized agent on your behalf if the authorized agent does not submit proof that he, she, or it has been authorized by you to act on your behalf if we request such proof, as permitted by the CCPA.
- Even if you use an authorized agent to exercise your rights under the CCPA on your behalf, pursuant to the CCPA we may still require that you verify your own identity directly to us. This provision does not apply if you have provided the authorized agent with a power of attorney under California Probate Code sections 4000 to 4465.
Personal Information of Minors
We do not sell the Personal Information of minors who are atleast 13 years old and less than 16 years old.
Right to Opt-Out
You have the right to request that we do not sell Personal Information that we have collected. If you exercise that right, please note that pursuant to the CCPA we may have to subsequently inform you that you need to opt-in if the sale of your Personal Information is required to complete a transaction you have initiated. If opting-in is required, we will provide you with the necessary instructions.
- If you would like to request that we do not sell your Personal Information pursuant to the requirements of the CCPA, click or call 866-467-8688 (Code 726). The link will take you to an interactive webform that you can complete and submit to make a request for deletion; if you use the telephone number, you will be guided through a process that will allow you to submit a request.
- If you use an authorized agent to submit your request to opt-out, we will request that the agent provide us with proof that he, she, or it has been authorized by you to act on your behalf. The CCPA requires you to provide the authorized agent written permission to exercise your rights under the CCPA.
If you opt-out of the sale of your Personal Information, we will wait at least 12 months before asking you if we may sell your Personal Information.
You have the right to opt-in to the sale of your Personal Information after you have opted out. If you would like to opt-in to the sale of your Personal Information, click or call 866-467-8688 (Code 726). Opting-in is a two-step process in which you will first clearly request to opt-in, and then separately confirm that choice.
Additional California Privacy Rights
California Civil Code Section § 1798.83 permits users of our web site that are California residents to request certain information regarding our disclosure of personal information to other parties for their direct marketing purposes. To make such a request, please send an email to ccpa@pitapitusa.com with the subject “Shine the Light Request.”
Changes to Our California Privacy Policy
Pita Pit Inc. reserves the right to amend this CaliforniaPrivacy Policy at our discretion and at any time. When we make changes to thisCalifornia Privacy Policy, we will post an updated notice on our website with theeffective date.